Analyst 101: Debut of Beyond Order to Cash

Business pressures to grow market share, improve margins, reduce time to market, and retain customers with existing enterprise application investments compel enterprises to re-examine their existing order management cycle (OMC) strategies. With multiple categories of vendors offering order management solutions, business complexity across supply and demand chains should be the strategic driver in determining the appropriate solution fit. Companies looking to implement OMC strategies immediately will not find a single vendor solution.

Check out my first Forrester research report
Beyond Order to Cash

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Copyrighted 2005 by R Wang. All rights reserved

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